The important roles of livestock in the developing countries within the agricultural sector in contributing to rural livelihoods and particularly those of the poor are well recognized. Ethiopia holds large potential for dairy development due to its large livestock population, the favorable climate for improved, high-yielding animal breeds, and the relatively disease-free environment for livestock. This study was initiated to Assessment of Dairy Marketing in Assosa District, Ethiopia. The focus of the study was to identify actors and their roles in dairy marketing chains; and to identify the challenges and opportunities of dairy marketing chains in the study area. The type of data use for assessment is cross sectional data. Different variables were hypothesized to determine dairy marketing. The data was supplemented by primary and secondary sources. Primary survey was conducted in Assosa district to obtain the total number of households that have dairy animals in the three selected kebeles for dairy production. The secondary data is generated from both published and unpublished documents. Descriptive statistics has been used to assess the generated data. The results obtained from this assessment indicate absence of training service and lack of transportation service were found to be the most important significant variables influencing dairy marketing in the district. Therefore, providing training and improving transportation facilities to strengthen the vertical and horizontal linkages among the marketing agents are recommended to develop and strengthen information on dairy marketing in the study area.
Published in | American Journal of Plant Biology (Volume 5, Issue 3) |
DOI | 10.11648/j.ajpb.20200503.15 |
Page(s) | 60-67 |
Creative Commons |
This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited. |
Copyright |
Copyright © The Author(s), 2020. Published by Science Publishing Group |
Dairy, Marketing, Assessment, Assosa, Descriptive Statistics
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APA Style
Amente Negussa Bayata. (2020). Assessment of Dairy Marketing in Assosa District, Ethiopia. American Journal of Plant Biology, 5(3), 60-67. https://doi.org/10.11648/j.ajpb.20200503.15
ACS Style
Amente Negussa Bayata. Assessment of Dairy Marketing in Assosa District, Ethiopia. Am. J. Plant Biol. 2020, 5(3), 60-67. doi: 10.11648/j.ajpb.20200503.15
AMA Style
Amente Negussa Bayata. Assessment of Dairy Marketing in Assosa District, Ethiopia. Am J Plant Biol. 2020;5(3):60-67. doi: 10.11648/j.ajpb.20200503.15
@article{10.11648/j.ajpb.20200503.15, author = {Amente Negussa Bayata}, title = {Assessment of Dairy Marketing in Assosa District, Ethiopia}, journal = {American Journal of Plant Biology}, volume = {5}, number = {3}, pages = {60-67}, doi = {10.11648/j.ajpb.20200503.15}, url = {https://doi.org/10.11648/j.ajpb.20200503.15}, eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ajpb.20200503.15}, abstract = {The important roles of livestock in the developing countries within the agricultural sector in contributing to rural livelihoods and particularly those of the poor are well recognized. Ethiopia holds large potential for dairy development due to its large livestock population, the favorable climate for improved, high-yielding animal breeds, and the relatively disease-free environment for livestock. This study was initiated to Assessment of Dairy Marketing in Assosa District, Ethiopia. The focus of the study was to identify actors and their roles in dairy marketing chains; and to identify the challenges and opportunities of dairy marketing chains in the study area. The type of data use for assessment is cross sectional data. Different variables were hypothesized to determine dairy marketing. The data was supplemented by primary and secondary sources. Primary survey was conducted in Assosa district to obtain the total number of households that have dairy animals in the three selected kebeles for dairy production. The secondary data is generated from both published and unpublished documents. Descriptive statistics has been used to assess the generated data. The results obtained from this assessment indicate absence of training service and lack of transportation service were found to be the most important significant variables influencing dairy marketing in the district. Therefore, providing training and improving transportation facilities to strengthen the vertical and horizontal linkages among the marketing agents are recommended to develop and strengthen information on dairy marketing in the study area.}, year = {2020} }
TY - JOUR T1 - Assessment of Dairy Marketing in Assosa District, Ethiopia AU - Amente Negussa Bayata Y1 - 2020/11/23 PY - 2020 N1 - https://doi.org/10.11648/j.ajpb.20200503.15 DO - 10.11648/j.ajpb.20200503.15 T2 - American Journal of Plant Biology JF - American Journal of Plant Biology JO - American Journal of Plant Biology SP - 60 EP - 67 PB - Science Publishing Group SN - 2578-8337 UR - https://doi.org/10.11648/j.ajpb.20200503.15 AB - The important roles of livestock in the developing countries within the agricultural sector in contributing to rural livelihoods and particularly those of the poor are well recognized. Ethiopia holds large potential for dairy development due to its large livestock population, the favorable climate for improved, high-yielding animal breeds, and the relatively disease-free environment for livestock. This study was initiated to Assessment of Dairy Marketing in Assosa District, Ethiopia. The focus of the study was to identify actors and their roles in dairy marketing chains; and to identify the challenges and opportunities of dairy marketing chains in the study area. The type of data use for assessment is cross sectional data. Different variables were hypothesized to determine dairy marketing. The data was supplemented by primary and secondary sources. Primary survey was conducted in Assosa district to obtain the total number of households that have dairy animals in the three selected kebeles for dairy production. The secondary data is generated from both published and unpublished documents. Descriptive statistics has been used to assess the generated data. The results obtained from this assessment indicate absence of training service and lack of transportation service were found to be the most important significant variables influencing dairy marketing in the district. Therefore, providing training and improving transportation facilities to strengthen the vertical and horizontal linkages among the marketing agents are recommended to develop and strengthen information on dairy marketing in the study area. VL - 5 IS - 3 ER -